Parker Hannifin, the world leader in nitrogen tire inflation equipment, is pleased to announce they now offer tire hazard and roadside assistance packages. Cap kits and tire protection plans present a wide variety of options for the dealership, allowing them to expand their nitrogen inflation offering from primarily a service lane option to one that is successful in PDI or F&I as well. Dealerships can use these packages to present a good-better-best approach to the nitrogen driver, ultimately increasing the incremental revenue and profitability and improving customer retention.
There are currently three primary offerings: Tire Hazard 150, Sign and Drive Roadside Assistance and a combination of both. These plans provide the nitrogen driver complete protection on an annual basis. Other plans, that offer higher value or longer term protection will also be available. A summary of each of these plans is provided below:
Tire Program Fliers Haz150-1
Each of these protection plans is supplied with access to an internet based customer marketing and retention tool. This provides customized monthly or quarterly newsletters to tire protection plan clients, including personalized coupons and timely communication (i.e. winter driving tips) with the logo of the dealership. Customers respond well to the newslwetter & coupon format, drawing them back to the dealership for other services. It can also be used to solicit plan renewal automatically for the dealership when the protection plans expire. A copy of the customized newsletter, and the marketing & retention tool, is shown below:
Parker Sample Newsletter
Dealer Dashboard Sample
If your dealership is currently offering nitrogen tire inflation, or have plans to in the future, Parker Hannifin is available to discuss these new tire protection plans and how they can improve both your revenue and profitability. If your dealership is already offering tire protection plans as a supplement to your nitrogen inflation business, Parker Hannifin may be able to improve the quality and cost of your offering. The protection plans, coupled with our new accessories offering, make Parker Hannifin the premier provider nitrogen inflation equipment, product and services.